Promotion System

Setting Environmental Medium-term Plan Targets Using Vision-based Backcasting and the Promotion System Structure

In aiming for the aspirations raised in the Group Vision as our direction over the medium- to long-term, in 2019 Sekisui Chemical Group formulated our Vision Statement looking to 2030 for the purpose of more clearly illustrating our management strategies. From fiscal 2020, we will deploy strategies based on this Statement.
Under the slogan “Innovation for the Earth,” and in order to realize a sustainable society, we support the basis of LIFE and will continue to create “peace of mind for the future” <Social value> while aiming to double the Group’s business (sales of ¥2 trillion, operating income ratio of 10% or higher) by 2030 by expanding contributions to resolving social issues through business growth, reform and creation, centered on ESG management.
In order to support the basis of LIFE and continuously create “peace of mind for the future” while engaging in corporate management aimed at realizing a sustainable society, we must maintain a longer-term viewpoint as we deploy and implement the required approaches to the various global environmental problems.
To date, Sekisui Chemical Group has considered its approach and illustrated a direction to environmental problems with an eye toward 2030. In 2019, we undertook a review of the various events and social demands that have re-emerged and formulated the Sekisui Long-term Environmental Vision 2050 in regard to the direction of our environmental initiatives for 2050. Backcasting from this Vision, we have re-defined the milestones that must be reached within the Group-wide management strategies in regard to specific environmental problems. In order to achieve these milestones, we established concrete target values in the three-year Medium-term Plan that launches in fiscal 2020. The Promotion System itself, however, remains the same.